Marketing Without The Internet

Marketing without the Internet

Since the internet arrived in our lives, the world has changed completely. It would not be exceeding the bounds of reason to say that this has been the single biggest development in the sphere of global communication since the invention of the telephone, and is in fact on a par with that invention. Just think of your daily routine now, and imagine it without the internet. That means no e-mail, greatly reduced rolling news, no internet banking, no online shopping… you get the picture. And think about how you would go about marketing without the internet.

Of course, marketing predates the internet and as it was possible in the times before we got online, it would remain possible if the world’s servers started crashing tomorrow. We can still market offline now, quite easily. However, it seems like an anachronistic thing to consider – when the internet offers you free marketing, why would you bother with another way?

Actually, there are many reasons why you should consider it. For one thing, not everyone has the internet. Some people don’t have a computer and cannot afford to get one without borrowing more than they are willing to. Others refuse to have the internet for personal reasons, and still others are likely to instinctively distrust things that are sold via the internet. For these reasons, you should have an offline marketing strategy as well as an online one.

About Rodney Noran

Hi, my name is Rodney (Rod/Okieaphil) Noran. I’m a long time fan of technology. I love this stuff. It is my hobby and if it makes me a living all the better. I was born in the small township of Blackwell Oklahoma. So, I’m an Okie through and through. You know Boomer Sooner! Oklahoma, where the wind comes sweeping down the plain… The reason for this there are no trees none, nothing but flat land. Thus, the average wind speed in Oklahoma is 17.8 miles per hour. So, gentleman no toupees 😉 Seen men go bald in seconds in Oklahoma LOL. Here are things I like… I like sports, especially Oklahoma sports! I like people who strive to be just and have integrity. I like music of all kinds. I like to meet new people. I like to talk about creation. I like astronomy. I like coffee… (extremely well) I like conspiracy theories of all shapes and sizes.

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